MUSE, the Marketing Undergraduate Student Establishment, is a student group at the University of Pennsylvania and the 2025 International Platinum AMA chapter. Founded in 2006, MUSE’s mission is to provide students with meaningful professional experience and access to industry resources. Today, the club engages hundreds of students across campus, manages a 1,500-person listserv, and offers opportunities through 10 committees: Generalist Consulting, Social Impact Consulting, Case Team, Internal, External, Corporate Sponsorships, Conferences, Creative, and Digital.
Our GBM Program features monthly meetings and the MUSE Journal, where members write, edit, design, and publish articles on global marketing topics. Beyond publishing, we pride ourselves on the breadth and impact of our work—volunteering in the community, building creative campaigns, designing websites, and consulting for top-tier clients who are consistently impressed by our professionalism.
Join the MUSE family to gain hands-on experience, expand your skills, and connect with peers and industry leaders.